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Is Building In Public Worth It in 2024?

Posted by Gemma Ellison
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August 5, 2025

Is Building In Public Worth It in 2024? Focus on Finishing, Not Just Feedback

Balancing granular detail with the big picture is a constant struggle in game development. We get lost in perfecting a single animation while the core gameplay loop remains unpolished. Building in public can help, but not in the way most people think. The real value isn’t in getting constant feedback, it’s in the discipline it forces you to develop, and the simple fact that it holds you accountable. It’s about structuring your development journey so you actually finish your game.

The Pitfalls of Building in Public: Common Mistakes to Avoid

Many indie game devs jump into building in public without a clear strategy, and quickly get discouraged. Here are some common mistakes and how to sidestep them.

  • Inconsistent Posting: Sporadic updates kill momentum. If you post once a month, people forget you exist.
    • Solution: Set a realistic schedule (weekly or bi-weekly) and stick to it. Batch content creation when possible.
  • Vanity Metric Obsession: Focusing on followers and likes instead of genuine engagement.
    • Solution: Prioritize meaningful interactions. Ask questions, respond to comments, and build a community around your game.
  • No Defined Goals: Sharing without a purpose leads to unfocused content.
    • Solution: Define what you want to achieve. Are you looking for beta testers? Wishlists? Just visibility?
  • Feedback Paralysis: Overwhelmed by conflicting opinions.
    • Solution: Filter feedback. Focus on consistent critiques and trust your vision.
  • Showing Too Much, Too Early: Revealing core mechanics before they’re solid.
    • Solution: Tease features gradually. Focus on polished visuals and interesting systems, not broken gameplay.

Building in Public to Drive Project Completion

Building in public, done correctly, isn’t just about marketing; it’s a project management tool. It’s a commitment device to yourself. Here’s how to structure your approach for maximum impact.

  1. Document Your Progress: Regularly share your development journey. Not just finished features, but also challenges, roadblocks, and solutions. This forces you to reflect and analyze.
  2. Set Micro-Goals: Break down your project into smaller, manageable tasks that you can showcase in your updates. Achieving these micro-goals, and sharing them publicly, creates a sense of accomplishment and keeps you motivated.
  3. Embrace Accountability: Knowing that others are watching can be a powerful motivator. It encourages you to stay on track and meet your deadlines.
  4. Turn Feedback into Fuel: Don’t let criticism paralyze you. Instead, use it to identify areas for improvement and refine your game. Remember, it’s your vision, but external perspectives are valuable.
  5. Journal Your Journey: Consistent journaling is key. Regularly reflect on your progress, challenges, and what you’ve learned. This provides valuable insights and helps you stay focused on the big picture.

The Power of Journaling for Game Devs

Journaling isn’t just for writers; it’s a powerful tool for game developers. A game dev journal helps you track your progress, organize your thoughts, and stay consistent with your development log.

  • Improved Focus: Writing down your goals and progress helps you stay focused on what matters.
  • Better Problem Solving: Reflecting on challenges in your journal can lead to creative solutions.
  • Increased Productivity: Tracking your progress motivates you to keep moving forward.
  • Enhanced Learning: Reviewing your journal entries allows you to learn from your mistakes and successes.

Tips for Maintaining Momentum in Your Game Dev Journal

Consistency is key. Here are some tips to help you stay on track with your game dev journal:

  • Set a Schedule: Dedicate a specific time each day or week to write in your journal.
  • Use a Template: Create a template with prompts to guide your writing (e.g., What did I accomplish today? What challenges did I face? What are my goals for tomorrow?).
  • Be Honest: Don’t be afraid to write about your struggles and frustrations.
  • Review Regularly: Take time to review your journal entries and identify patterns and insights.
  • Make it Accessible: Keep your journal in a place where you can easily access it.

Want an easy way to track your progress, stay consistent with your devlogs, and organize your creative process? Try our game dev journaling tool today and supercharge your development journey!

By building in public with a focus on accountability and consistent documentation, you’re not just promoting your game; you’re building the discipline you need to actually finish it. The feedback is a bonus, but the real value lies in the structure and motivation it provides.